Ad Review Center Introduced

Google has introduced the Ad Review Center feature for all publishers. It was much awaited feature and Adsense team has done a great job by giving this feature for publishers.

You can activate this feature by going to Adsense Setup tab and selecting the Competitive Ad Filter sub-tab. The review center enables you to see and review the ads specifically targeted to you site. You can choose to allow or block them selectively from the list. This gives you the facility of better targeted ads and much better way to remove competitor’s ads.

Filtering competitive ads is a feature that is not used by every publisher. With the introduction of ad review center, ad filtering will gain more attention from large number of publishers.