Adsense For Domains Launched By Google
Google has announced the launch of 'Adsense for domains' for publishers having undeveloped domains. Currently, this option will be available to English speaking Adsense publishers in North America. In the coming months, it will be expanded to other parts of the globe.
Publishers must read the guidelines and policies, before using their undeveloped domains for 'Adsense for domains'. Continue Reading...
Adsense Statistics Integrated With Google Analytics
Finally, Google has initiated the process of integrating publishers Adsense statistics with their Google Analytics account. The integration is being done in phased manner, and you will get an invitation link in your Adsense account to merge your Adsense stats with Analytics account, once it is activated for your account.
Millions of publishers across the globe were panting for this feature, and finally Google has fulfilled their requests. After integration with Analytics, publishers will get tons of stats related to Adsense that can help them in developing better monetization strategies. Continue Reading...
Adsense Invites Publishers To Beta Test Adsense For Games
Google Adsense has announced a new array of ads called Adsense for Games. These ads will be tightly integrated with online games played in web browser. According to estimates, there are about 200 million online gamers who play games in their web browser.
The new ad technology of Adsense will enable publishers to show ads in their games. At present Adsense for games is in beta stage, and Google has invited selective publishers to test these ads. Their are some minimum requirements, that every publisher must fulfill for taking part in beta testing of these ads.
All the prerequisites and online application form can be found here. Publishers can also visit Google's games site to get more information about this program.
Google Testing New Adsense Ad Formats
Google has been testing some new ad formats of Adsense in lat few weeks. Here is one screen shot from one of my blog.
As we can see there are black dividers between ads with similar borders on either sides.
I am not sure whether these ad formats will be for 'Adsense for content', if at all they are finally implemented. They appear to be more suitable for 'Adsense for feeds'.
What is your opinion about this new ad format? Continue Reading...
How To Earn More From Adsense
Sometimes new Adsense publishers struggle to generate enough income from their initial experience. Some experiment and learn by collecting extensive data, while others remain clueless about optimizing their monetization strategy.
Remember, if you want to earn something from any PPC program, the first step is to make a site with genuine valuable content. Everything else will supplement it.
Here are some useful articles on Adsense Primer to get more out of your monetization efforts.
Ad Placement Strategy: An Introduction
Ad Blindness and Palette Rotation:An Introduction
How To Optimize Site Content for Adsense
Adsense Link Units Optimization
Monetization Techniques
How To Attract Targeted Traffic For Higher Adsense Payouts
How To Boost Your Adsense Revenue
With some well known strategies and experimenting we can increase our Adsense earnings significantly.
Google Announces General Availability of Google Ad Manager
Google has finally announced the formal launch of Google Ad Manager for publishers. The application will help publishers manage their ad campaigns and ad inventory. Publishers have the option of tightly integrating their Adsense account with the Ad Manager to better manage their ad inventory.
No invitation or review process is required for signing up for Google Ad Manager. Adsense publishers can directly login at https://google.com/admanager/login/en_US/index.html and can start using it immediately. At present, the user interface is available in 32 languages.
Publishers can have access to loads of video tutorials from within their account to better understand the working of Ad Manager. Continue Reading...
Adsense FAQs
Often new publishers are clueless about proper implementation of code and various terms and conditions. Here are some FAQs that are mostly asked by the people.
Q. For every new website, do I need to apply again?
Answer: No, once you have your Adsense account running, you can use it for any number of sites you own, provided they all follow Adsense guidelines.
Q. Me and my friend both want to share same web page for our ads. Can we paste ads of two different Adsense accounts on the same page?
Answer: Yes, you can paste :-)
Q. My CTR is high. Is this anything to worry about?
Answer: No, CTR is a variable factor that fluctuates depending on the type of site and how well it is optimized for Adsense ads. However, if you notice sudden increase in clicks average, you must contact Adsene team with log details.
Q. Can I have two separate Adsense accounts?
Answer: No, you can't. But you may obtain several Adsense accounts, if they are registered under distinct business entities. It is always advised to make the picture clear before Google while applying in such cases.
Q. My site's PR is 0. It means I will get low paying ads?
Answer: No, CPC of ads has nothing to do with the PR of the site. It depends on the type of ads that are served on your pages. Continue Reading...
Adsense For Feeds: Are You Ready For It?
Finally, as it was already anticipated, 'Adsense for Feeds' has been introduced by Google. Now publishers can see this option in their Adsense Setup tab. However, some questions and concerns remains in the minds of publishers.
The migration of Feedburner feeds to Adsense account has made many publishers to adopt wait and watch policy. The customization and placement of ads in the feeds will not be under direct control of the publisher. We can predict some changes in the coming weeks as more feedback will reach Adsense center. Continue Reading...
Ad Space Sharing: Publishers Dilemma
Often we have seen in forums and bulletin boards, that publishers are asking for questions related to ad space sharing. One of the most common question that is asked related to as space sharing is: "Can two publishers display their ads on same web page?"
Adsense team also got thousands of queries for the same question, and finally they decided to answer it and make things clear for the publishers.
Adsense has categorically made it clear that two publshiers can share the same ad space on a single page, provided they comply to Adsense T&C. The Adsense team has also made it clear that there is no mechanism of revenue sharing in such cases and accounts will be credited on the basis of clicks on specific ads of individual publishers. It may happen that one publishers gets maximum clicks on a page, while others poorly positioned ad may not get even a single click. Continue Reading...
Google Affiliate Network: Alternative For Adsense Referrals Program
As we all know that Adsense referrals program is retiring from last week of August, 2008. A large number of publishers were upset with this recent development, because a good share of their Adsense earnings was coming from the referrals program. Fortunately, Google has provided the alternative for referrals program, called Google Affiliate Network.
Adsense publishers can apply for it giving their site details and can start earning from product referrals, once their site gets approved. GAN brings Advertisers and Publishers on one platform. Cost per action (CPA) model is basis of this referrals program, and the account of publisher is only credited when a visitor performs some action after clicking the referral link.
Advantage of using this affiliate network is huge inventory of referral ads to choose from. Continue Reading...
